Nikon recently announced at CES 2016 it's entry to the action camera market which is named Nikon KeyMission 360. It is a rugged camera that is fully capable of recording a true 360-degree 4K UHD video.
Nikon KeyMission 360

The Nikon KeyMission 360 features an image sensor and lens on the opposite side of the device to make the video appear 360. It's main aim is to use it in travelling, sports or to any activities. The camera is designed to be easy of use and can withstand outdoor elements. The KeyMission 360 is waterproof (approx. 100 ft./30m), dust-proof, shock-proof and can stand low temperatures. It also features an electronic Vibration Reduction (VR) which reduces the effects of camera shaking which help produce sharp and crisp video quality.
Nikon KeyMission 360

Nikon KeyMisson 360 Specifications
  • Electronic Vibration Reduction In-Camera
  • Shockproof close to 7 feet
  • Waterproof 100 feet
  • Bluetooth/WiFi Connectivity
  • HDMI Port
  • Likely uses MicroSD (Not sure yet)
  • Around the Size of a GoPro
  • Availability: Spring 2016
  • Price: TBA

Nikon KeyMisson 360 Demo Video

Video Samples

Sources: Nikon, PetaPixel, NoFilmSchool

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