A new multimedia reading app called NoInk has been released by ABS-CBN Publishing and partnered with MyPhone to bring a more enjoyable reading experience to Filipinos.

ABSCBN Publishing Partners with MyPhone for its NoInk Multimedia Reading App
(L-R) MySolid Technologies and Devices Corp. marketing communications officer Patrick Cabusay, MySolid Technologies and Devices Corp. vice president Kevin Tan, ABS-CBN Publishing managing director Mark Yambot, and ABS-CBN Publishing digital business lead Jane Lynn Tan officially forge ABS-CBN Publishing’s partnership with MyPhone to have a pre-loaded version of the NoInk app.

This partnership will bring the NoInk as a pre-installed app in over two millio MyPhone smartphones and other devices. The NoInk app will bring most-to-update and relevant content such as on pop culture, celebrities and lifestyle news. The partnership and official announcement signing was attended by ABS-CBN Publishing head Ernie Lopez, ABS-CBN Publishing managing director Mark Yambot, ABS-CBN Publishing digital business lead Jane Tan, MySolid Technologies & Devices Corp. (makers of MyPhone) president David Lim, MySolid Technologies & Devices Corp. vice president Kevin Tan, and MySolid Technologies & Devices marketing communications officer Patrick Cabusay at the Solstice Bistro at 8 Rockwell, Makati City on September 12.

Lopez said this partnership between the Philippines’ leading publisher of lifestyle magazines and books and the pioneering Filipino mobile phone brand marks a milestone for ABS-CBN Publishing.

“This is the first time that our product will be pre-installed in mobile phones. We are very happy to be partnering with a trusted phone brand in our goal of bringing engaging experiences and trending content to the public in a more interactive manner,” said Lopez.

Lim also welcomed this new endeavor with ABS-CBN Publishing, noting the two companies' shared commitment to make a positive impact in the lives of Filipinos through innovative products and technological solutions.

“MyPhone has established a credible reputation as an affordable mobile phone that champions the Filipino culture. By carrying NoInk in our phones and devices, we are able to bring our countrymen closer to content that will make them enjoy being Filipino, and be proud about being Filipino,” he explained.

NoInk App
NoInk App

NoInk acts like an one-stop shelf for your devices, users can purchase digital copies of ABS-CBN Publishing’s magazines and books in its newsstand and as well as other titles from other publishers in the country. The NoInk app also has a feed that showcases good selection of articles, videos, and photo galleries about the hottest topics and trends in the country. The app is free and can also be downloaded via Google Play Store or App Store.

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